The Right Market Niche Positions You for Success

When you're thinking about an entrepreneurial idea or starting a business, it's exciting and challenging.

And scary.

Where do I start? What do I do next? How can I find a profitable market niche? How do I position my startup for success?

The good news is, these thoughts and feelings are totally normal. In fact, you'd be crazy if you didn't have them. 

We're Here for You

We've designed our business services around your needs.

We're relational not transactional. We understand the importance of kindness and empathy to support you in your journey to find an achievable market niche and profitable business model.

The Right Business Model

We're focused on helping you find a profitable business model - that works for you. 

• Reduce Your Risk by getting clarity on customer needs (& your direction); preserving cash flow, accelerate time-to-market, getting user validation / feedback, reducing dilution and growing rapidly.
  ​
  
• Reduce Investor Risk because they want to see market traction and growth. This comes from a solid understanding of customer needs and product/market-fit.

WhatsApp, Slack-enabled

Your creativity isn't 9-5. You might be a working Mom, caregiver or full-time employee, and we know you're not available during 'normal office hours'. That's why all of our coaching includes on-demand instant messaging / texting (WhatsApp & Slack) so we can help you when you need it.

Women Entrepreneurs / Female Founders

Benefits

• Achieve Clarity + Focus + Confidence
• ​Identify a Profitable Business Model 
• Save Thousands of Dollars / Months of Time
• Find Product/Market Fit
• Identify Revenue Sources + Make $
• Attract Investors / Funding
• Avoid Dilution (i.e., a bad deal with investors)
• Gain 21st Century Skills / "Startup Experience"

---

Boost Your Entrepreneurial Success!

Make no mistake, the Steve Blank programs and National Science Foundation Innovation I-Corps programs are very effective. But they are tough, gruelling and bootcamp-style. Feedback can be harsh too.

We don't think it has to be that way! 

We know people have different learning styles, and appreciate kinder, gentler and supportive feedback. Trying something new requires encouragement, reassurance and empathy, not tough love.  (Rest assured, we do provide direct and honest feedback.)

We have customized Prof. Steve Blank's Lean LaunchPad Method so that it works for you! Here are some of the ways we are different:

• Open to solo entrepreneurs or people with an entrepreneurial idea
• No requirement to submit application or join with a team
• You don't have to be an engineer, IT pro or software developer.
• Focus on Products + Services
• Online, On-Demand - immediate start!
• Able to start 'where you are at'.
• Intensity At Your Pace! It's a journey - not a bootcamp or 54-hour sprint! 
• We're available Nights & Weekends
• Flexibility on number of interviews required. (Steve Blank requires 100 or 10-15 / week)
• Expert Interviewer (Randy teaches Interview Skills at Rutgers U, began his career as business journalist)
• WhatsApp / Slack messaging (24/7)
• Feedback is kind, supportive and empathetic.
• Software available (extra fee / academic pricing).

Book a Call